16 March 2010
Regular readers of Think Vitamin may know that Carsonified, the company behind the blog, also run a number of web related events in Europe and the USA. We thought you might like to know that we recently launched our free to join event affiliate program. Here’s how we describe it on the web site:
The Carsonified Affiliate Program allows you to earn money. Every time a ticket to an event is purchased thanks to someone clicking on your affiliate link or banner we pay you £20. Sell five tickets through your site and earn £100, sell twenty and treat yourself to a new laptop.
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15 March 2010
In today’s constant-distraction-and-huge-todo-list culture, it’s extremely easy to get sidetracked by things that aren’t vital to achieving your goals.
Here are some simple tips for making sure you’re not wasting a large percentage of your time on things that don’t matter.
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12 March 2010
Lead gen pages are often misunderstood as standalone, single-page designs. There’s a science behind A/B testing and optimizing lead gen pages, but there’s also a component of creative user experience that should not be overlooked as you drill deeply into what drives your users through your conversion funnel.
Some user behaviors make clear sense, while others can confound your expectations. Overall, however, designing a complete experience around a conversion page is best understood taking these 3 “Ss” into consideration:
- Somewhere—Users get to conversion pages from somewhere, so go there first!
- Superficial—Good looks matter. Users respond to a particular aesthetic, so try different designs!
- So Much More—Users engage deeper through community, so get them connected to you and each other! (FYI a Facebook Fan Page is a great ecosystem & it’s free)
Okay, so few weeks ago I posted about a redesign I’m working on for a lead generation page. That project began with a single page, but preliminary outcomes further demonstrated that we needed to step backwards and design for an entire experience, which is where Somewhere, Superficial, and So Much More came into play.
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