6 December 2007
HugMyMac.com is live!
Phew! It’s been a whirlwind ride this week and we’ve had a blast during our first official Carsonified Idea Week. I’m so proud of our team :)
Today (Day 4) has been absolutely manic. We’ve been sewing, photographing, HTMLing and rocking out to Billy Idol (and other Air Guitar Classics) all day. In addition to that I’ve been trying to organize the completion of the purchase of our new office (which isn’t going to happen by tomorrow when the movers are booked – argh). But nevermind – we did it!
It’s unbelievable to think that just three days ago we had no idea what we were going to do this week. Now we’re sat in the office crazily finishing up a website (props to Elliot), resizing our photographs, writing copy… and we have 6 sets of MacBook Pro and iPhone covers all in their custom-made boxes, ready to be dispatched.
You can see the fruits of our labour over at www.hugmymac.com (we couldn’t believe that one was available!). You can even apply to get your hands on one of the items – you just need to fill in the form to be in with a chance.
We didn’t do this for any other reason than to see how we could all work creatively together to come up with an idea we all loved and see what we could achieve just with our own set of skills, some teamwork, a limited budget and a lot of coffee, in one working week.
It’s been refreshing to be away from our laptops – but it’s been interesting to see how, just as we approach any project, we all pull together when it comes to the crunch. And we have a blast doing it!
Enjoy this article?
If you liked this article, feel free to re-tweet it to let others know. Thanks, we appreciate it :)
We love .net Magazine
We're big fans of .net so they've hooked us up with a rad deal: Save 50 percent on your subscription.
Andrew Yates
# December 6, 2007 - 6:56 pm
Don’t you think you all deserve hugs too?
Submitted my MacBook’s ‘Request?’ for a hug. Just have to say, I think its a very original idea. Look forward to seeing some more original sites by you and your team soon (Well when you have recovered).
Good luck with it.
Andrew.
Ryan
# December 6, 2007 - 7:28 pm
thanks Andrew! :)
Sean Delaney
# December 6, 2007 - 7:31 pm
Well done guys – It looks fantastic! Can my MBP have a hug for xmas?
Aaron
# December 6, 2007 - 8:01 pm
You guys are an inspiration. I love the fresh approach you’re taking to business, where it’s not all about the money, but about enjoying the journey as well.
Kudos, and keep it up!
Mark
# December 6, 2007 - 8:37 pm
Just goes to show what a team, where all members are valued, can do when given free reign :) Congrats, guys. Now if only I had a MBP and/or an iPhone ;)
Kilian Valkhof
# December 6, 2007 - 8:55 pm
Quite amazing what you all did in a week. I really like the idea of the journal. :) I’ll join Mark though, if only I had a MBP or iPhone!
Martin
# December 6, 2007 - 9:19 pm
Elliot, Mel’s I want a hug button doesn’t appear to be position correctly in Firefox.
Martin
# December 6, 2007 - 9:24 pm
Oh and Elliot – breakingUpIsNeverEasy
Is that from a song?
Ryan
# December 6, 2007 - 10:54 pm
Wow – thanks for the amazing kind words. We really appreciate it :)
Czechidea.com » Hug your inspiration
# December 6, 2007 - 11:34 pm
[...] I like uncommon ideas, and even more, I like uncommon ideas turned into something beautiful. Although it has anything common with Czech web, I would like to point you to http://www.hugmymac.com – four-days-project, where idea turned from nothing into cute reality in just four days. I admire the creativity of the whole Carsonified team and thank them for a great inspiration. Read more about their Carsonified idea week and be inspired. [...]
Hasnain Syed
# December 7, 2007 - 12:08 am
Great job guys! Very inspirational to see how quickly you can take an idea and make it into reality. Stay sharp!
Hope my MBP gets a well deserved hug & rest this winter break. :)
Jure Cuhalev
# December 7, 2007 - 12:10 am
Wow, impressive stuff and very nicely executed. Maybe you could share a few more photos of the hugs with us, or is this left as an exercise to the hugee? :)
Calvin
# December 7, 2007 - 2:01 am
interesting site :)
Emily Chang
# December 7, 2007 - 8:03 am
Hey Ryan – great stuff. Posted about it at PicoCool. Cheers!
Matt S
# December 7, 2007 - 9:15 am
Well done gang, a nice and refreshing thing to read about!
Chris M
# December 7, 2007 - 2:15 pm
I gotta say, this is not typical Carson Quality. It doesn’t follow a few of your basic rules–especially like getting to the point. It took me about 30 seconds to figure out what the hell this site was about–too much clutter, and wayyyyyyyy too much hype.
Tim Benjamin
# December 7, 2007 - 2:24 pm
Hi guys,
This is one of the best examples of team building that I’ve seen – as inspiring as a great Carsonified conference.
Tim
Easy Way To Boost Motivation | Business and Marketing
# December 7, 2007 - 2:45 pm
[...] However, getting focused on a new project is a fresh resource for your brain. It empties your brain, makes you motivated and creative. Ryan achieved this! He and his team focused on a completely new project and they completed the project. [...]
Serge Lescouarnec
# December 7, 2007 - 5:17 pm
Congrats to everyone for coming up with something unexpected.
I just mentioned Hugs on ‘Serge the Concierge’.
You project reminded me of something I wrote about Different Palettes yesterday.
Have a great week-end
Cold in New Jersey.
Serge
Ryan
# December 7, 2007 - 5:35 pm
Really appreciate all the love – thanks guys!
Umair Rahat
# December 9, 2007 - 3:13 am
Simply awe-inspiring. Two thumbs up!!!
Christiaan Hemerik
# December 9, 2007 - 10:39 pm
As mentioned before: a great piece of teambuilding wich can be very inspiring. I enjoyed reading all about it a lot!
Guess I’ve got to get myself a MBK first before I can apply for a hug though (and iPhone’s not yet for sale here in Holland) ;)
Gia
# December 10, 2007 - 7:07 pm
You guys are awesome! I feel so sorry I don’t have a Mac right now :( It could make sure a great pair with ToyStory…
Sam Hardacre
# December 11, 2007 - 9:51 pm
Such a great idea! How much would it cost to swindle it so I get the ‘framed’ hug? : D
rama
# December 12, 2007 - 7:01 am
simple yet awesome idea. i actually owned a web application developer firm in Indonesia and Carsonified is totally been an inspiration for Elephantine Inc,.
Simos
# December 18, 2007 - 3:32 pm
Original as ever – love the designs and the whole idea! Looks like you guys are having fun ;)
..now all I need as an iPhone :)
have a great Xmas Ryan & Co
Simos
Find freelance jobs with peopleperhour.com
Jos Buivenga
# December 19, 2007 - 11:42 am
I got this url from a friend who noticed the use of my Fertigo font :-)
It’s a very nice idea and I think that the site is looking great.
It’s Downshifting Time – welovelocal Blog
# April 15, 2008 - 4:57 pm
[...] This may well be a wee bit extreme for most of us but there are less radical measures you can take to get back in touch with your creative side, balance your life and possibly become a little greener. Back in December the Carsonified team took a step back from their computers and took a week out to do something creative (idea week). They came up with the fabulous hugmymac.com, they made fabric cases (hugs) for Mac Books and iPhones – the results were pretty impressive and I think they even surprised themselves. [...]